NBC, which made a big point last month about moving to a year-round schedule of program introductions and changing the way it introduces its shows to advertisers, has announced a "prime time press presentation" to be held on April 2, six weeks before the traditional week of network upfronts.

In an invitation, NBC said it would "outline the network's strategy for its 2008-09 prime time program schedule" at the event, which it playfully called an "Infront."

While NBC is not expected to give details about specific scheduling moves, executives will discuss their outline for a "52-week season."

The bulk of network TV advertising time is sold during the "upfront" time period, which has historically started in May with a series of lavish presentations to media buyers. Last month NBC said it would modify its presentation and hold a series of meetings with leading advertisers in New York, Chicago and Los Angeles in early April. At an event in May, the network has said it will emphasize all its advertising opportunities beyond prime time on NBC.

At the April 2 event, NBC may comment on some of the unanswered questions of the television season, including the status of "ER," "Scrubs," and "Friday Night Lights." NBC has shown interest in renewing "ER" for a fifteenth season. It has also conducted negotiations with ABC Studios, the makers of "Scrubs," about the future of that sitcom. And it has reportedly pursued a deal with DirecTV to collaborate on a third season of "Friday Night Lights."

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